Market Resonance Private Limited - Mumbai

Welcome to the Online home of Market Resonance Group.

Established in 1999, Market Resonance Group is a full service marketing research provider, which has conducted research throughout India . We are independent and owner managed.
An ISO 9001 firm, we are deeply committed to quality of information and the action-ability of insight we deliver to our clients.


We conduct operate through our Mumbai based headquarters and offer a "one-stop" point of communications for clients conducting research anywhere in India. Our real network of subsidiaries and partners throughout India, provide us with local field coverage and insights unique to each market.


Our vision is to provide our clients with market research, data collection and data analysis solutions through an open and  

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transparent relationship, aimed at achieving common goals and establishing long-lasting co-operations.

Quantitative Research

The same visually based survey technique (using computer generated images) used in qualitative studies is adapted for quantitative studies. This technique overcomes language and cultural barriers that often impede accurate measurement of product awareness and usage.Measures advertising recall in the traditional approach (pre, post-unaided and aided) and adds a third dimension providing unsurpassed precision in the measurement.

Language based segmentation is a technique used to classify Hispanic consumers according to their ability, proficiency and language preference for speaking, reading and writing.

Our Methodologies include :

Door-to-Door Interviews
Telephonic Interviews
Intercept Studies
Surveys (traditional and on-line)
Mail Interviews


Qualitative Research

Qualitative research is about in-depth knowledge and direct feedback. This research can provide critical insights which gives you a better understanding of your customers, their perceptions and what motivates them.Our research professionals understand and utilize the latest in research techniques, through their involvement with professional associations and continued education, giving you the best possible results.

Some of the Methodologies include :

Focus Groups
Mini-Groups
Concept Labs
In-depth Interviews